Adobe Logo History
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At its inception in December 1982, Adobe Systems had a staff of two: John Warnock and Chuck Geschke.
Starting up a new company was risky, especially for two fortysomething men with families to support. Warnock and Geschke were pragmatists,
however. If Adobe failed, they knew they could fi nd work elsewhere, given their pedigrees and the employment climate of Silicon Valley in the 1980s. Besides, the two were confi dent in the technology. Th ey knew that the software language they’d developed had natural applications for office environments in which dumb, noisy printers churned out page after page of poorly composed documents.
The programming language that became known as PostScript solved several problems. First, communications between PC and printer needed only one software language instead of a mishmash of specialized drivers and application protocols for each device. Second, the language could describe both text and graphics on one page, thus eliminating the need to literally cut and paste words and pictures onto paperboard. And this language
would be hooked up to one of the new, quieter laser printers, sparing workers the clatter of dot-matrix and daisy-wheel models.
Adobe First Logo Designer was Marva Warnock
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